YOUR BRAND: What it Means

INTRODUCTION

Branding is not just about our logos & colours. It is also about our reputation – who we are, what we do, how we do it and who we do it with! Yes, strategic collaborations matter. It says a lot about your brand. Are we reliable as patient actors and organisations? Are we dependable in our service delivery. 

This Masterclass even touches on what we should expect from volunteers who inadvertently represent our brands. We learn how our Vision, Values, Policies & Procedures support our brand. 

There is a wealth of information in this Masterclass from an expert in the field of Brand/Reputation management. 

“…become the business people want to do business with.”

Learning activities and resources are located in the Online course section under Module 1: Building a Strategy in Five Steps. Each session will have an overview with an introduction summarising what to expect, the core learning resources, and what you will need to do. We look forward to meeting you and working with you on this very exciting learning journey!